Discount Codes
Discount codes are manually entered by customers during checkout. They are separate from automatic promotions, which apply without a code.
Managing Discount Codes
Navigate to Sales → Discount Codes.
Creating a Discount Code
| Field | Description |
|---|---|
| Code | The text customers enter (e.g., WELCOME10) |
| Type | Percentage or Fixed Amount |
| Value | Discount value (e.g., 10 for 10% or $10) |
| Minimum Order Amount | Minimum cart total required |
| Maximum Discount Amount | Cap on the discount (for percentage codes) |
| Start Date / End Date | Validity period |
| Usage Limit | Total number of times the code can be used |
| Per-Customer Limit | Max uses per customer |
| Active | Whether the code is currently active |
Scope Rules
Discount codes can be scoped to specific:
- Products — only applies to certain products
- Categories — only applies to products in certain categories
- Brands — only applies to products from certain brands
If no scope rules are set, the code applies to the entire cart.
Discount Codes vs. Promotions
| Feature | Discount Codes | Promotions |
|---|---|---|
| Requires user input | Yes (enter code) | No (automatic) |
| One per cart | Yes | Multiple can stack |
| Tracking | Per-code analytics | Per-promotion analytics |
| Use case | Marketing campaigns, influencer codes | Ongoing sales, loyalty rewards |
Both systems can be active simultaneously. A customer can benefit from automatic promotions AND apply a discount code.